How Your Brewery Can Host an Epic Wiffleball Tournament
Looking for a creative way to engage your community and attract more customers? A Wiffle Ball tournament at your brewery is a fun, family-friendly event that brings people together for some friendly competition, great beer, and unforgettable memories. Here’s how to plan and execute an amazing Wiffle Ball tournament at your brewery.
1. Set the Date and Location
Choose a date that doesn’t conflict with major local events and ensure you have enough space to accommodate a small field. If your brewery has an outdoor beer garden or a spacious parking lot, these can be ideal locations. Partnering with a nearby park is also an option.
2. Establish the Rules and Format
Decide on the format of the tournament based on your space and expected number of teams:
Team Size: 3–5 players per team works well for most spaces.
Game Length: Keep games short (e.g., 3 innings or 20 minutes) to keep the event moving.
Basic Rules: Clearly define hitting, pitching, and fielding rules, ensuring they are beginner-friendly.
3. Promote Your Event
Spread the word early and often:
Social Media Marketing: Create an event page and post teasers.
Email Newsletter: Notify your regular customers and offer early sign-up incentives.
Flyers & Posters: Display them in your taproom and collaborate with local businesses for added exposure.
4. Registration & Team Sign-Ups
Make registration simple by using an online sign-up form. Decide on an entry fee, which can include a complimentary beer or event swag (like a custom t-shirt). Offering prizes for winners, such as gift cards or exclusive brewery merchandise, will add excitement.
5. Create a Game-Day Experience
Make the tournament a full-fledged event by adding:
Beer Specials: Offer discounts on certain brews or create a limited-edition beer for the event.
Food Options: Invite food trucks or prepare special game-day snacks.
Music & Announcements: Keep the energy high with a live DJ or emcee calling plays and keeping the crowd engaged.
6. Encourage Spectators & Community Engagement
Even those who aren’t playing should have fun. Offer seating, shade, and entertainment for spectators. Organizing mini-games, raffles, or other activities ensures everyone enjoys the day.
7. Capture the Fun & Share the Highlights
Document the event with photos and videos to share on your social media and website. Consider live-streaming key moments to engage an even wider audience.
By hosting a well-organized and entertaining Wiffle Ball tournament, your brewery can create an annual tradition that customers look forward to. Cheers to great beer, friendly competition, and community fun!
